这是我们新版谷歌分析系列文章的一部分。心吧谷歌分析目前已经向所有用户测试开放。请成为我们的Twitter粉丝以活动最近更新。本周,我们将讨论对于谷歌分析中的移动设备报告的一些改进。
来自
移动设备的网络流量正在迅猛增长,因为智能手机和平板电脑的销量预计今年会超过电脑。谷歌分析已经提供了一些方式来跟踪这种日益增长的移动网络应用。其中有对智能手机的标准跟踪和把谷歌分析代码嵌入到Iphone操作系统和Android操作系统的软件开发工具包。
今天你将看到我们对于谷歌分析
报告改进的第一小步:在访问者报告中一个全新的“
移动设备”选项卡。
Today you’ll see small first step along our path to improve mobile reporting inside Google Analytics: a new Mobile section in Visitors reporting.
在移动设备部分中,你将看到两个新的报告。第一个是概览报告,显示了一个简单的移动设备流量及非移动设备流量区分。
Inside the Mobile section you’ll find two new reports. The first is a Mobile Overview report, which shows the simple breakdown between mobile traffic and non-mobile traffic.
第二个是设备报告,提供了关于各种访问你网站的移动设备的一些信息。作为该报告的一部分,我们添加了三个新的维度:移动设备信息,移动设备宣传品牌,手机输入选择工具。对于所有这些维度的数据从2011年6月6日起可用。
The second report is the Devices report, which provides information about the various mobile devices that visit your site. As part of this report, we’ve added three new dimensions: Mobile Device Info, Mobile Device Branding, and Mobile Input Selector. Data for all these dimensions is available starting from June 6, 2011.
移动设置信息是访问你网站的确切硬件。该报告的一个好处是,你可用迅速看到任意设备的一组图片。虽然你或许已经亲眼看过iPhone,并且已经知道你的网站在iPhone上的展现效果如何,但是在如Nokia E63这样较不常见的设备上的效果如何,可能并非如此了解。
Mobile Device Info is the actual hardware that visited your site. One of the nice benefits of this report is you can quickly see a picture of any device. While you’ve probably seen an iPhone in person and have an idea about how your site will look on one, that might not be the case for less common devices like for example, the Nokia E63. Click the camera icon next to any device to see pictures of it.
移动设备宣传品牌让你看到与手机相关的品牌。取决于设备的不同,这可能会是制造商或者运营商。手机输入选择工具显示了设备的主要输入方式,或者是触屏,点击式触摸转盘(你可以在蓝莓手机中看到),或者甚至是手写笔。
Mobile Device Branding lets you see the brand associated with the phone. Depending on the device this might be the manufacturer or the carrier. Mobile Input Selector shows the primary input method for the device, whether it’s a touch screen, a clickwheel (like you’ll find on a Blackberry), or even a stylus.
And if you haven’t tried out the
improvements to map overlay reports that we talked about last week, give them a try in the Mobile reports to visualize where your mobile traffic is coming from.
谷歌分析小组,Trevor Claiborne发表
Posted by Trevor Claiborne, Google Analytics Team
译者肖庆,谷歌分析官方博客原文:http://analytics.blogspot.com/2011/06/new-google-analytics-improvements-in_23.html