Quite often, the involvement of a designer in a project is temporary, depending on the budget, deadlines, planning, etc. This approach is mainly used in projects with small budgets or at the POC stages, where a working prototype needs to be built to test hypotheses. From a utilization standpoint, this seems reasonable.
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However, another reason could be the client’s underestimation of the importance of the designer’s work throughout the entire project, as a result of a lack of awareness about potential benefits.
Well, allow me to shed some light on full-cycle design processes and the resulting advantages that this approach brings.
The project idea is as follows: To help companies with the problem of document standardization. In large companies, manual processes are inevitably present and in need of automation. In our case, it is necessary to convert a text document containing tables into exportable *.csv files using flexible schema customization and AI.
The raw backend looked like this:
The involvement of a designer was clearly justified. The starting point was defining the key user stories and their acceptance criteria.
Throughout the project, the acceptance criteria underwent minor changes, but the three key stories remained unchanged. This helped us keep the overall structure in focus and avoid deviations.
The next step was the first design, which included both a series of visual improvements and structural optimizations.
One such optimization was the suggestion to eliminate the checklist during the export stage. Although this feature seemed logical at the final stage, it didn’t make sense from a user experience perspective and was redundant, as the output table itself served as a clear checklist. This suggestion saved the team time and helped meet the deadline.
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After several iterations and discussions, the design took its final form.
Here are a few key changes:
At this stage, the designer’s work on the project typically ends with handing over the layout to the developers. But there’s a nuance: usually, design is perceived by developers as neither more nor less than a fairly approximate reference. That’s true, but the design is supposed to be clear and consistent implementation guidance.
To ensure the design doesn’t remain just on paper, the next stage is extremely important.
To ensure accurate implementation, the following conditions are necessary:
Which one do you like the most?
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As you can see the difference between the design and the Implementation is almost gone.
Enhanced User Experience:
Continuous designer involvement allows for iterative improvements and refinements, directly improving the user experience. For example, optimizing features based on user feedback, such as eliminating redundant checklists, ensures a more intuitive and effective interface.
Consistent Vision and Focus:
Keeping a designer engaged throughout the project maintains a consistent vision and focus. This alignment helps avoid deviations and ensures that the project remains true to its goals, even as acceptance criteria evolve.
Streamlined Development Process:
Providing clear and detailed design specifications, along with a comprehensive design system, components, and tokens, facilitates a smoother development process. This minimizes misunderstandings and discrepancies, ensuring that the final product closely matches the intended design.
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